A MANIFESTO OF NOBILITY AND BRAVERY

FLEUR-DE-LIS

A REFINED SYMBOL FOR REFINED PIECES

For centuries, Florence was the epicenter of art, culture, and power. And among its visual achievements, one symbol stood out: the Fleur-de-Lis.

More than just an ornament, it has become the city’s coat of arms. Engraved on iconic buildings such as the Ponte Vecchio and emblazoned on the official flag of Florence, it is a clear sign of wealth, nobility and honor — eternal hallmarks of Florentine identity.

MAJESTIC LION

The Marzocco, the guardian lion of Florence, raised the Fleur-de-Lis after each victory—a gesture of power, pride, and conquest.

We chose this symbol not by chance, but as a manifesto. Conceived for its timeless elegance and strength that transcends centuries, the Fleur-de-Lis represents leaders who leave marks—not traces.

Just like Renaissance Florence, these leaders raise their own emblems of glory—and make sure to show the world who they are.

MANIFESTO OF ROYAL STATURE

The Fleur-de-lis dates back to medieval France, adopted by King Louis VII in 1147 as his personal seal on his royal letters. Its three petals symbolize faith, wisdom, and valor—virtues that monarchs were supposed to embody.

Over time, it has evolved into a timeless emblem of purity, sovereignty, and the divine right to rule. More than a symbol, it has become a visible sign of legitimate power—reserved for those who not only lead, but reign with purpose.

MANIFESTO OF ELEGANZA AND ESCLUSIVITÀ

The Fleur-de-Lis is reborn at Capini with precise and refined lines, uniting Florence’s artistic legacy with contemporary aesthetics. Its shape — balanced and symmetrical — conveys power without arrogance, and sophistication without excess. Just as the original symbol immortalized empires, our Fleur-de-Lis now seals each piece with timeless exclusivity: a silent statement, reserved for those who understand that true elegance never needs to be announced.

Today, inspired by this rich and authentic heritage, Capini revives and reinterprets the Fleur-de-Lis, connecting past and present in an elegant tribute to the tradition and history of the city that redefined the meaning of sophistication.