PRIVACY POLICY
Last updated: November 27, 2025
This Privacy Policy describes how CAPINI NEGOCIOS DIGITAIS LTDA (trading as Capini Firenze, “we”, “us”, or “our”) collects, uses, and discloses your personal information when you visit, use our services, or make a purchase from capinifirenze.com (the “Site”) or otherwise communicate with us.
For the purposes of the General Data Protection Regulation (GDPR) and UK GDPR, we act as the data controller for the personal data we collect about you through the Site and our services.
By using the Site, you agree to the collection and use of information in accordance with this Privacy Policy.
When you visit the Site, we collect certain information about your device, your interaction with the Site, and information necessary to process your purchases. We may also collect additional information if you contact us for customer support.
Device Information
Examples include:
version of web browser
IP address and approximate location
time zone
cookie identifiers and similar technologies
what pages, products, or search terms you view
how you interact with the Site (clicks, scrolls, time on page, etc.)
This information is collected using cookies, log files, web beacons, tags, or pixels.
Order Information
When you make a purchase or attempt to make a purchase through the Site, we collect:
name
billing address
shipping address
payment information (for example, last 4 digits of card or payment token from our payment providers, but not full card data stored by us)
email address
phone number
order details (products purchased, price, date, etc.)
Customer Support Information
If you contact us (for example, by email, WhatsApp, or contact form), we may collect:
your name and contact details
the contents of your message and any additional information you choose to provide
Marketing Preferences and Communications
If you sign up for our newsletter, SMS alerts, or other marketing, we may collect:
email address
phone number
your preferences regarding marketing communications
We use your personal information to provide and improve our services, including:
Processing and fulfilling orders: to process payments, arrange shipping, send order confirmations and updates, and provide invoices or order summaries.
Customer support: to respond to your questions, requests, or complaints.
Communication: to send you information about your account or orders, changes to our policies, and other administrative messages.
Marketing (where permitted): to send you news, offers, and promotions about our products and services. You can opt out at any time.
Analytics and improvement: to understand how our Site is used, improve user experience, and optimize our products, pages, and campaigns.
Fraud prevention and security: to prevent fraud, monitor suspicious activity, and protect the integrity of our services.
Legal and compliance: to comply with applicable laws, regulations, and legal processes.
By subscribing to text notifications, you agree to receive recurring automated marketing messages and order notifications at the phone number provided. Consent is not a condition of purchase.
Usage:
To send order-related messages (e.g., order confirmation, shipping updates, delivery notifications).
To send promotional messages (e.g., offers, new products, cart reminders), if you have consented to receive marketing.
Opt-Out:
You can unsubscribe at any time by replying STOP to any message (or following the instructions included in the message).
You may also contact us using the details in the “Contact” section below to update your communication preferences.
Message and data rates may apply, depending on your mobile plan.
A cookie is a small amount of information that’s downloaded to your computer or device when you visit our Site. We use a number of different types of cookies, including:
Strictly necessary cookies – required for the website to function (for example, to remember items in your cart).
Performance and analytics cookies – to understand how visitors use the Site (for example, pages visited, time spent).
Advertising and marketing cookies – to deliver and measure ads, including via third parties such as Meta (Facebook/Instagram) and Google.
Functionality cookies – to remember choices you make (for example, language or region).
You can control and manage cookies in various ways, including via your browser settings or any cookie banner we provide. Please keep in mind that removing or blocking cookies can negatively impact your user experience and parts of our Site may no longer be fully accessible.
We share your personal information with third-party service providers who help us provide our services and fulfill our contracts with you, including:
Shopify: We use Shopify to power our online store. You can read more about how Shopify uses your personal information here: https://www.shopify.com/legal/privacy. Shopify
Payment processors: such as Stripe, PayPal, and other providers we may use to securely process your payments.
Logistics and shipping partners: to deliver your orders.
Marketing and advertising partners: to help us run campaigns, measure performance, and show relevant ads (for example, Google Ads, Meta Ads).
IT and security providers: to host the Site, maintain our systems, and help us detect and prevent fraud.
We may also share your personal information to:
comply with applicable laws and regulations;
respond to a subpoena, search warrant, or other lawful request for information we receive;
protect our rights, property, or safety, or the rights, property, or safety of others.
We do not sell your personal information to third parties.
If you are located in the European Economic Area (EEA) or the United Kingdom (UK), we process your personal data under the following legal bases:
Performance of a contract: to provide our services, process and deliver your orders, and manage your account.
Compliance with legal obligations: for example, tax and accounting obligations, consumer protection laws.
Legitimate interests: to improve our Site and services, prevent fraud, secure our systems, and communicate with you about non-marketing matters where our interests are not overridden by your rights.
Consent: for certain marketing activities (such as email/SMS promotions) and for placing certain cookies where required by law. You can withdraw your consent at any time.
If you are a resident of the EEA or UK, you have the right to:
Access your personal data we hold about you.
Rectify inaccurate or incomplete personal data.
Erase your personal data (“right to be forgotten”), in certain circumstances.
Restrict or object to the processing of your personal data, in certain circumstances.
Data portability, allowing you to obtain and reuse your personal data for your own purposes across different services.
Withdraw consent where processing is based on your consent (for example, marketing), without affecting the lawfulness of processing prior to withdrawal.
Lodge a complaint with your local data protection authority if you believe we have not handled your personal data in accordance with applicable law.
To exercise any of these rights, please contact us using the contact details in the “Contact” section below.
We retain your personal information only for as long as necessary to:
provide our services;
fulfill the purposes described in this Privacy Policy;
comply with our legal and accounting obligations;
resolve disputes and enforce our agreements.
For example, we generally keep order information for the time required by tax and accounting laws, and may retain certain records longer if we are required to do so by law or if it is necessary for legal claims.
When we no longer need your personal information, we will delete it or anonymize it in a secure manner.
Our company is based in Brazil, and many of our service providers (including Shopify) may process your personal data in other countries, including the European Union, Canada, and the United States.
When your personal data is transferred outside the EEA or UK, we take appropriate safeguards to protect it, such as:
relying on adequacy decisions, where available;
using standard contractual clauses or equivalent legal mechanisms;
working with providers that implement appropriate technical and organizational measures.
You can find more information about how Shopify supports data transfers and GDPR compliance in Shopify’s documentation and privacy resources. privacy.shopify.com+1
Our Site is not directed to children under the age of 16, and we do not knowingly collect personal information from children under 16. If you believe that a child has provided us with personal information, please contact us so that we can take appropriate action.
We may update this Privacy Policy from time to time in order to reflect changes to our practices, for operational reasons, or to comply with legal or regulatory requirements.
When we make significant changes, we will update the “Last updated” date at the top of this page, and may also notify you through the Site or by email where appropriate.
For more information about our privacy practices, if you have questions, or if you would like to make a request or complaint, you can contact us at:
By email:
service@capinifirenze.com
By mail:
Capini Firenze (CAPINI NEGOCIOS DIGITAIS LTDA)
Rod José Carlos Daux, 5500, Sala 211 Bloco Campeche A
Bairro Saco Grande
Florianópolis – SC, 88032-005, Brazil
Data Protection Officer (DPO):
Talles Santos – service@capinifirenze.com